Patient Acquisition For Premium Clinics.
Stop paying agencies for "leads" that never show up. We build AHPRA-compliant acquisition funnels that capture financially qualified patients for injectables, treatments, and high-ticket surgeries.
✓ AHPRA & TGA Compliant ✓ Senior Executed ✓ Max 10 Clients
Reduction In Cost-Per-Patient
High-Intent Google Search
Meta Visual Proof
Klaviyo Replenishment Flows
Booked Consultations
Generic Marketing Doesn't Work in Aesthetics.
Most marketing agencies run Facebook ads offering "Discounted Lip Filler" to broad audiences. This floods your front desk with price-shoppers, tyre-kickers, and no-shows, wasting your clinicians' valuable time.
Furthermore, junior account managers don't understand the strict TGA and AHPRA advertising guidelines. They run non-compliant ad copy that gets your Meta and Google ad accounts suspended without warning.
We operate differently. We target high-intent searchers actively looking for your specific treatments, and we manage your accounts with strict compliance guardrails to protect your medical license.
The RT Digital Framework
- ✓ Compliance First: We navigate strict AHPRA/TGA rules regarding terminology, testimonials, and before/after imagery.
- ✓ High-Intent Search: We bid on bottom-funnel Google keywords (e.g., "Morpheus8 treatment cost Sydney") rather than broad terms.
- ✓ Frictionless Booking: We optimize your landing pages so patients can easily view treatment details and book online instantly.
- ✓ LTV Focus: The real profit is in retention. We build automated email sequences to bring patients back for their top-ups.
How We Scaled A Premium Sydney Clinic.
OAC Clinic Sydney
The Challenge
OAC Clinic was spending heavily on Google Ads but generating low-quality leads. Broad-match keywords were burning budget on non-commercial searches, and their generic landing page provided a poor mobile experience, resulting in high drop-off rates.
The Execution
We completely restructured their Google Search account, implementing strict negative keyword guardrails to block tyre-kickers. We designed and hardcoded a high-converting, mobile-first landing page that removed friction from the booking process. Simultaneously, we launched a compliant Meta retargeting funnel to capture users who hesitated to book on their first visit.
The Commercial Impact
How We Generate High-Value Patients.
We deploy a complete omnichannel system designed specifically for the patient journey—from initial research to lifelong loyalty.
Google Search (Intent Capture)
When a patient searches for "Best rhinoplasty surgeon Sydney" or "Anti-wrinkle injections near me," your clinic must appear at the top. We bid aggressively on high-intent, bottom-funnel keywords to capture patients who are ready to book today.
Landing Page Optimization (CRO)
Ad clicks are wasted if the website fails to build trust. We design clinical, high-end landing pages featuring practitioner credentials, treatment details, and frictionless booking widgets to maximize conversion rates.
Meta Retargeting (Social Proof)
Cosmetic treatments are high-consideration decisions. We deploy compliant Meta (Facebook/Instagram) retargeting ads to website visitors, showcasing educational content, clinic tours, and practitioner Q&As to build trust over time.
Klaviyo Retention (LTV Growth)
The most profitable patient is a returning patient. We automate post-treatment care emails, review requests, and perfectly timed "replenishment" reminders (e.g., 4 months after an injectable treatment) to drive predictable recurring revenue.
Clinic Marketing FAQs.
How do you handle AHPRA and TGA compliance?
We are highly experienced with the strict advertising guidelines governing medical clinics in Australia. We do not use prohibited terms, we navigate the new TGA rules regarding cosmetic injectables carefully, and we focus on educational, intent-driven copy that protects your license while driving results.
What is a realistic budget for a cosmetic clinic?
The medical and aesthetic space is highly competitive in Sydney. To generate enough data for the algorithms to optimize and to outbid established competitors on Google Search, we recommend a starting media budget of $5,000+ per month, alongside our senior management retainer.
Do you guarantee a specific number of bookings?
No, and you should run from any agency that does. "Guaranteed leads" usually means low-quality Facebook forms filled with people looking for free treatments. We focus on generating financially qualified, high-intent patients where the focus is on your actual return on investment.
Do you work with brand new clinics?
Typically, no. Our strategies are built to scale established practices that already have a proven track record, clinical staff in place, and the operational capacity to handle a significant influx of new patients.
Stop Losing Patients To Competitors.
Book a consultation with our senior strategy team. We will review your current ad accounts, assess your local search visibility, and build a compliant growth roadmap.
Apply For A Clinic Marketing Audit